The world's most comprehensive handbook for product development.
Close to 10.000
copies sold!
The Value Model
How to master product development and create unrivalled customer value.
The Value Model book defines world-class development work that ensures profitable organic growth for the benefit of customers, employees, and shareholders alike.
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The first part of the book provides a framework of fundamental ideas for everyone in your organisation involved in product development.
The second part of the book is a handbook of advice and guidelines that defines in detail how to implement the practical work required to be able to Create Products with unrivalled Customer Value, practice Project Management, and cultivate Team Building.
A total of 685 pages in A4 format and over 400 illustrations in full color. Total weight 2,7 kg.
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Chapter 1: What Business is all about.
Included are also the forewords from the following perspectives:
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Management perspective (CEO)
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Practitioners (R&D Managers)
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Academia (Professors in Product Development)
These diverse perspectives provide a comprehensive understanding of the benefits of using the Value Model by people who have used and implemented the methodology. The forewords offer valuable insights and context, setting the stage for the rest of the book.
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Only a few copies are available as the book is out of print. The cost is 120 EUR plus shipping. If you are interested, fill out the contact form, and you will receive a quotation that includes shipping.
Section One: The Value Model Basics
1. Customer Value: What Business is All About
2. Identify Opportunities to Increase Customer Value
3. Customer Value as a Practical Tool
4. The Evolution of Customer Value
5. The Value Model Framework
6. Customer Value Creation: The Main Process
7. Project Management: A Support Process
8. Team Management: A Support Process
9. The Value Model From a Management Perspective
10. Implementing The Value Model
Section Two: The Value Model Practitioners' Guide
11. Define the Project
12. Plan the Project
13. Establish the Project Control System
14. Establish the Team
15. Develop the Team Spirit
16. Maintain Tempo and Team Spirit
17. Analyse Customer Needs and Create the Concept
18. Design the Product and Processes
19. Launch the New Product and Harvest the Benefits