Creating WoW Products - Facilitator
You can purchase a facilitator license of the slide presentations, textbook chapters, and Road Maps for 150 EUR. You will receive a download link immediately at checkout.
Licensed for display by one individual facilitator to one group (up to 15 participants), including printing up to 15 handouts. You may not reproduce, share, or distribute these pages in any digital format. Participants may obtain their personal digital copy from this site under the site’s Terms of Use and Conditions of Sale.
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Please note that videos are not available for download or transfer. If you have a larger team or need to share the resources with more people, you will need to purchase multiple copies.
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Before making a purchase, please read our Terms & Conditions.

The Complete Value Model - Paper book
The Value Model book defines world-class development work that ensures profitable organic growth for the benefit of customers, employees, and shareholders alike.
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The first part of the book provides a framework of fundamental thoughts for everyone in your organisation involved in product development work. The second part of the book is a handbook of advice and guidelines that details how to implement the practical work required to create products with unrivalled Customer Value, practice Project Management, and cultivate Team Management.
A total of 685 pages in A4 format and over 400 illustrations in full color. Total weight 2,7 kg. The price is 165 EUR, plus shipping. Contact us to get your total price, including shipping.
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Section One: The Value Model Basics
1. Customer Value: What Business is All About
2. Identify Opportunities to Increase Customer Value
3. Customer Value as a Practical Tool
4. The Evolution of Customer Value
5. The Value Model Framework
6. Customer Value Creation: The Main Process
7. Project Management: A Support Process
8. Team Management: A Support Process
9. The Value Model From a Management Perspective
10. Implementing The Value Model
Section Two: The Value Model Practitioners' Guide
11. Define the Project
12. Plan the Project
13. Establish the Project Control System
14. Establish the Team
15. Develop the Team Spirit
16. Maintain Tempo and Team Spirit
17. Analyse Customer Needs and Create the Concept
18. Design the Product and Processes
19. Launch the New Product and Harvest the Benefits


