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Creating
products
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My story
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Chapters
1. Introduction: WoW products
2. Unlocking Customer Value
3. The five Information Domains
4. Defining your Customers
5. Capturing Customer Needs
6. Determining the Functions
7. Creating the Solution
8. Designing the Processes
Pricing
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Blog
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Blog 1 Shortcuts lure with promises
Blog 2 Upcycling is the future
Blog 3 Testing and verification should trail the project like a shadow
Blog 4 Who fills your wallet?
Blog 5 Getting it right first time
Blog 6 Your profitable spare parts business will hurt your bottom line.
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